Thursday, 27 September 2012

Andrew Goodwin

Dr Andrew Goodwin says that there are 3 types of different music videos.


Disjuncture - When the video has no relevance or relationship to the song

Illustration - The lyrics follow the song this can be shown through movement such as dance

Amplification - It follows the lyrics but it gives a deeper meaning




Ciara - Like a Boy shows illustration as she is dancing to show the attitudes of men


Rihanna - Man down shows examples of amplification as the lyrics relate to the song of her killing a man however deals with deeper meanings such as rape


Frank Ocean - Thinking About You , the video and song share no similarities . This a form of disjuncture

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